New Postings - Cultural Experience
MP Brand Seminars in Singapore and Hong Kong Impart the Importance of Brand Management Principles
MP Brand Seminars in Singapore and Hong Kong Impart the Importance of Brand Management Principles
- by Market Probe
Market Probe senior executives recently conducted ‘Brand Passion’ seminars in Singapore and Hong Kong. The seminars were designed to provide participants with insights on successful brand management principles along with contemporary ways to measure a brand’s performance in an evolving world where customers and non-customers all participate in discussions about brands with unprecedented frequency.
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New Wednesday, 09 November 2011 14:20
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Market Probe on the Move: Asia Pacific Office Reports Increased Market Share
Market Probe on the Move: Asia Pacific Office Reports Increased Market Share
- by Market Probe
Market Probe Asia Pacific Office is one of four market research agencies to report increased market share in Asian Research Buyer Survey Agency Ratings 2011.
We are proud to announce that the 2011 Asia Research Buyer Survey Agency Ratings - Singapore included positive reporting for Market Probe Asia-Pacific. This survey assesses client awareness and usage of Asian market research companies in the Singapore market. The survey included results for 16 agencies active in the region.
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New Wednesday, 15 June 2011 21:02
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Exciting Advances in Customer Advocacy for the Asia Pacific Market from Market Probe
Exciting Advances in Customer Advocacy for the Asia Pacific Market from Market Probe
- by Saji Kumar
 The Asia Pacific market is one which is characterized by extraordinary growth potential and this has increased clients’ demand for consumer insights. As the region continues to grow in scale and economic importance, I am very confident in our ability to deliver the research insights that our clients in the Financial, Telecoms, Technology, Travel and Tourism and Automotive industries will need to stay ahead of the game and continue to build market share.
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New Tuesday, 12 April 2011 18:29
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The Economic Power of Europe
The Economic Power of Europe
- by Global Managers
Today's Europe has become a world power in economic, trade and monetary terms. EU per capita GDP is $33,000, with annual average growth of 3%. The European Union now consists of 27 countries from the Russian border to the Atlantic Ocean. The EU counts 490 million inhabitants and 23 different Germanic, Roman and Slavic languages.
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New Sunday, 28 September 2008 21:46
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The Diversity of the US Marketplace
The Diversity of the US Marketplace
- by Global Managers
Not too long ago, the US market was envisioned as one homogeneous market of 250 million people with a common culture, easily facilitating mass marketing programs. Mass products, mass media advertising and mass distribution are traditionally considered to be the ideal way to achieve market share growth. The subsequent infusion of large groups
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New Sunday, 28 September 2008 21:46
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