Market Probe is pleased to introduce our CEM consulting group in different regions and operational centers who can service our global and regional clients in the design of their CEM solutions.

North America

Heather Angel

Heather Angel serves as Senior Research Manager at Market Probe. Heather has more than 20 years of supplier-side experience in managing CEM programs, primarily in the financial, logistics and services sectors. Heather holds an MBA, Marketing Specialization.

Michael Brereton

Michael Brereton serves as Senior Consultant at Market Probe. With more than 30 years of industry experience, Michael is the former President of Maritz Research and has maintained numerous leadership roles within the market research industry including CASRO Board Chair, Founding Chair for the CASRO Institute of Research Quality as well as board positions for Michigan State University’s master of science market research program and Southern Illinois University’s master of marketing research program.

Nadine Castellano

Nadine Castellano serves as Vice President, Client Development at Market Probe. Nadine has over ten years of experience successfully leading Customer Experience Management studies across diverse industries, including healthcare, financial, travel, and technology. She holds a Bachelor’s of Science degree from the University of Wisconsin-Madison and an MBA from the University of Iowa.

Ian Cummings

Ian serves as VP, Market Research at Market Probe. Ian brings over 15 years of experience in Customer Experience Management and Loyalty Research to this role at Market Probe. Ian holds a Bachelor of Commerce (Honours) degree in Marketing from University of Manitoba (Asper School of Business) in Winnipeg, Manitoba. Ian has a passion for understanding the customer journey, delivering business insights and applying technological tools/solutions to place customer experience as part of the business strategy.

Carol French

Carol French serves as Senior Vice President of Market Probe Canada. Carol has over 15 years of CEM experience at Market Probe and over 25 years of research industry experience. She also held operational or managerial positions within the telecom, electric utility and banking sectors. Carol has a BSc degree in mathematics and an MBA.

Jason Hughes

Jason Hughes serves as Vice President, Client Development at Market Probe. Jason has nearly 20 years of experience designing and managing all aspects of Customer Experience Management engagements. Jason holds a Bachelor’s degree in Marketing. Jason has a thorough understanding of the energy and utility industry and leads a team of Market Probe professionals who serve clients in this area.

Eddie James

Eddie serves as Vice President, Project Management/Director of Client Services at Market Probe. He has 20 years of experience in client service and project management. He holds a Bachelor’s degree in Marketing.

Dr. T.R. Rao

Tanniru R Rao is the founder of Market probe and the current CEO of its global operations. Dr. Rao holds a Ph.D. from Michigan State University in the field of Marketing. Dr. Rao provided thought leadership in the development of new CEM approaches and managed many multi- national client engagements at Market Probe over the last 30 years. Prior to Market Probe Dr. Rao served as a Professor of Marketing.

John Ross

John Ross serves as Vice President, Pharmaceutical & Healthcare Practice at Market Probe. For more than 25 years, he has been responsible for designing research programs for clients in the Healthcare, Government and Non-for-Profit sectors. He has degrees in Economics from Northwestern University.

Sai Gopal Sesham

Sai Gopal Sesham serves as Director of IT Operations and IM at Market Probe. Sai Gopal has more than 7 years of experience in designing, programming and managing CEM IT solutions. He holds a Bachelor’s degree in Electrical Engineering and a Master’s degree in Business Administration. Sai Gopal designs configurable IT solutions for CEM engagements and manages IT teams at Market Probe.

Ron Sincere

Ron serves as Vice President, Client Development at Market Probe. Ron has more than 15 years of experience in client service and project management and over 20 years of research experience combined.

Europe

Martine Degreef

Martine Degreef serves as Senior Vice President in Market Probe’s Belgian operations. She has nearly 35 years of experience, specializing in brand positioning, product/concept development and customer satisfaction research engagements. She has a Master’s degree in Psychology. She has extensive experience in the area of international research, both qualitative and quantitative.

Danielle Conem

Danielle Conem serves as Vice President at Market Probe Belgium. She has nearly 30 years of experience conducting quantitative and qualitative research, with particular emphasis in the health and pharmaceutical sectors. She has a Master’s degree in Psychology.

Kristien Grovers

Kristien Govers serves as Global Head, Animal Health and Regional Head, Human Health research at Market Probe Belgium. She has an Engineering degree in biochemistry and an MBA. She has nearly 20 years of experience in both qualitative and quantitative aspects of international market research in complex business to business markets.

Erik Luijts

Erik Luijts serves as Client Service Manager at Market Probe Belgium. He has a Master of Science in Marketing and Applied Economics. Erik has more than 10 years of experience managing client research engagements in telecom, energy, finance, manufacturing and leasing.

Jill Rogers

Jill Rogers serves as Vice President, Agriculture and Animal and Human Health, North America at Market Probe. Jill has nearly 20 years of experience with a broad range of quantitative and qualitative analytical methods in a wide array of industries including consumer packaged goods, textiles/apparel, tobacco, hospitality, transportation, construction, and more. Her particular emphasis is in agri-business, animal health and life science and human health pharmaceuticals and biotech markets. She has a Bachelor’s degree in political science with an emphasis on foreign relations.

An Segers

An Segers serves as Global Head, Agriculture at Market Probe Belgium. She has a degree in Business Economics with a major in marketing and marketing research. She has more than 10 years of experience in market research, more than half of which she has focused on the agricultural and horticultural sectors, servicing clients in the fields of crop protection, pest control, fertilizer, crop nutrition, seed and plant propagation, agricultural machinery and equipment and more.

Dominique Vanmarsenille

Dominique Vanmarsenille serves as Country Manager, Belgium. Dominique has nearly 35 years of experience in both domestic and international market research working for many reputable companies, active in nearly all activity sectors. He has a degree in Applied Economics with a specialization in marketing pedagogy. He specializes in brand positioning and customer experience research and manages the Belgian operations of Market Probe.

Asia

Saji Kumar

Saji serves as Managing Director of the Asia Pacific region at Market Probe. He is based out of our Asia Pacific Head Quarters in Singapore. He brings over 25 years of global market research and consulting experience having lived and worked in USA, Australia and now in Singapore. Mr. Kumar’s primary focus is in helping clients with their business growth strategies through state of the art research methodologies. The current practice is mainly driven by developing cutting-edge research solutions in the areas of Customer Experience Management, Loyalty and Brand Advocacy and the impact of these metrics on market share. His consultative engagements cuts across diverse industry sectors such as Banking, Insurance, Manufacturing, Consumer Electronics and Travel & Tourism.

Victor Lee

Victor Lee serves as Senior Vice President of Market Probe China. Victor has more than 20 years of experience in Customer Satisfaction Management and Brand research. He has an MBA FROM Tsinghua University.

Jaelyn Ren

Jaelyn Ren serves as Vice President, Business Development at Market Probe China. Jaelyn has more than 10 years of client service experience. She holds a double major in Commerce and Information Systems.

Dr. Jingkui Xu

Dr. Jingkui Xu serves as General Manager of China at Market Probe. Dr. Xu has more than 30 years of market research and marketing consulting experience. Dr. Xu has a PhD. He leads Market Probe’s Chinese operations, managing staff and developing the business.